LINKIN driven lights

LINKIN is a system of interactive urban luminaires that transforms public space into an active, emotional, and connected experience. Made of concrete, it integrates LEDs that change color and intensity based on the pace of users, such as runners or cyclists. The system activates lighting effects that guide, accompany, or challenge users, creating interactive training routes. Its installation along Avinguda Diagonal in Barcelona improves bike lane signage, reduces conflicts between pedestrians and cyclists, and strengthens urban identity. Additionally, it positions CUPRA as a driving force of innovation, sport, and community in one of the city’s most symbolic axes.